What is a floor plan
Floor plans are an extremely helpful tool when designing any architectural development. Without them, architects would be limited in their ability to visualize designs and create realistic mockups of what’s being built on-site with just drawings as reference points. 3D rendering floor plans can provide more detail than previous methods like sketches or models because it uses 3D renderings instead which make all buildings appear life-like – so much better for sales presentations – especially for real estate agents.
In a 2015 survey, real estate agents and property sellers agree that floor plans are a very essential tool when it comes to selling their properties. While 88% of the property buyers who participated in the survey said it definitely helps in their decision-making process.
3D floor plans for real estate agents are a great tool to improve their marketing and advertising strategy. Prospective buyers can immerse themselves with the property or building, thanks to detailed visuals that 3D floor plans provide instead of traditional ones
Read More: Benefits of 3D Floor Plan Rendering
Reasons Why a Real Estate Agent Should Use Floor Plans
Nowadays, flowery descriptions and still pictures aren’t convincing enough for potential buyers. It would be a lot helpful for them if they can visualise the property or building as it is. With 3D floor plan renders, real estate agents can make their clients feel like they truly care about them by making everything simple for their clients to understand.
Here are the reasons why real estate agents should use floor plans for their marketing efforts:
Floor plans make you a more professional real estate agent
If you have not incorporated a professional floor plan into your marketing efforts as a real estate agent yet, it’s about time you do it. A well-thought-out floor plan will add quality to your brand as this will make your potential clients think that you are willing to invest to keep your listings on top while giving you a market advantage over your competitors.
Saves your client the hassle of physical viewing
Having a 3D floor plan available at all times can help your future clients to make their decisions even after they visit your property. Initial viewing will not be enough for your clients to decide whether or not the property is for them. The limited viewing time will not let them take a look at all the specific measurements or check details they may have overlooked. After viewing, you can send them over your 3D floor plan so they can carefully think and plan once they sit down at home.
Immerse your clients to the property
Photos alone would not be enough to entice your clients to buy your property. If you have a detailed visualisation, such as a floor plan, you can communicate details and descriptions to them without having to rely on lengthy sentences they might not even understand and still photos that aren’t interactive enough. With 3D floor plans, you can provide all the necessary information that could help them decide whether or not it is worth giving a shot.
Remember, an effective floor plan is something that is able to let your clients immerse themselves into the property. If they can build an emotional attachment with it, you’re most likely to be able to close that deal.
Produce effective real estate marketing collaterals with Viewtech3D
Viewtech3D can help you create effective floor plans for real estate agents. We have provided our 3D services to a wide range of industries, including property development and real estate. If you wish to transform your business today, contact a reliable 3D architectural rendering services provider.
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